Here's the harsh reality: if you want to hire a marketing agency, you're going to be paying thousands of dollars per month. We know this because we are one. And, as much as we love our clients, we don't believe anyone should have to rely on an agency forever—it's just not sustainable. That's why we created the Madak Guide: a different kind of marketing course where we show you what we do so you can start to become your own marketing department.
Startups and solopreneurs—maximize your time and money by learning where to start with what you have.
Strengthen your in-house team with insights we’ve gained working with numerous industries, products, and services.
We get it. School only prepares you for so much. Get an edge in the job market by learning the ropes with the same material our team trains on.
Be proactive about growth while maintaining a realistic marketing plan.
Get direct interaction during group calls to learn executive strategies and tactics.
Nothing replaces input from a real designer. Learn the little tips and tricks all designers wish you knew.
In an ever-evolving digital landscape, we identify trusted techniques, and trends worth exploring.
How do strategists…strategize? Learn how we attack problems and create game plans.
Our 90-day course includes 12 weekly modules with text, infographics, and videos on different subjects.
Engage with others taking the course in our private online forum and Discord server. Share your journey and grow your network!
Put what you learn into use during bi-weekly exercises and submit them to receive feedback from one of our strategists.
Every Wednesday from 11 am-12 pm PST. If you can't make the call—no worries! We record and post each one in the Madak Guide Community.
Modules includes downloadable exercises and resources for you to share with your team.
Enjoy access to the modules, exercises, and downloadable resources even after 90-days have passed.
We’ll go over four strategic thinking frameworks we use to develop and shape marketing goals.
Map out all the ways customers engage with your business to identify potential problem areas.
We’ll share our favorite ways to keep organized and streamline processes for maximum efficiency.
Learn how to conduct your own competitor analysis and how to use this information to create value for your customers.
We’ll take a deeper look at the messaging and design components that comprise strong brands.
Brand goes beyond the visual. Learn the types of messaging needed to prepare for the spotlight.
Discover ways to source quality photos, graphics, and videos without breaking the bank.
Gain the confidence to start designing some of your own creative assets with these key design principles.
We’ll show you how to identify your target audience and the numerous ways this information can be used.
Identify, select, and prioritize specific tactics to use in your marketing plan.
Learn how to interpret data and which metrics are accurate indicators of performance.
Decide when and how to adjust your digital marketing to optimize performance.